Luke

So, in terms of your question about budgeting an hour, it really depends. What are the “great results” you are seeking? What would make it worth it to you?

For the record, I do think it is possible to spend an hour per week and accomplish a lot, given you are clear on what you want to achieve and know the shortcuts and strategies (best practices as you mentioned) for doing so. For example, not including my blog, I could spend 60 min. a week or roughly 12 min. a day M-F on activities like re-tweeting, posting links, engaging friends and followers, updating my status, participating in groups and uploading pics and accomplish things like getting a handful of people signing up to a call I’m doing, increasing my being seen as an expert and securing a bunch of new mailing list subscribers. To me that’s a great return on my time investment.

So, long answer short (and I hope this helps answer your question)–1. Know what you want out of it 2. Engage people and offer great value and 3. Convert them (in whatever form that looks like for you).

I’m heavy into timeboxing for work-life balance, so whatever I spend my time on, I need to find the most effective and efficient ways.

It’s been hard for me to justify spending time on Facebook or Twitter when I still haven’t done the basics for growing my blog yet (guest posting, writing E-Zines, creating a mailing list … etc.)

Maybe a key question is this … if you were to budget say 1 hour to spend for the entire week on all your social media activities, how would you spend that hour? If 1 hr is simply too little to be worth it, what’s the minimum time investment to expect great results? (provided you’re using the best patterns and practices currently available)
J.D. Meier´s last blog ..Why Strengths?