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	<title>Comments on: Why Blogging is No Longer Optional if You Do Business Online</title>
	<atom:link href="http://communicatevalue.com/small-business-marketing/blogging-longer-optional-business-online/feed/" rel="self" type="application/rss+xml" />
	<link>http://communicatevalue.com/small-business-marketing/blogging-longer-optional-business-online/</link>
	<description>Teaching solopreneurs and small business owners how to use online marketing and social media to communicate effectively and authentically and attract more business.</description>
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		<title>By: Amy Kinnaird</title>
		<link>http://communicatevalue.com/small-business-marketing/blogging-longer-optional-business-online/comment-page-1/#comment-11932</link>
		<dc:creator>Amy Kinnaird</dc:creator>
		<pubDate>Thu, 20 May 2010 22:49:34 +0000</pubDate>
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		<description>Christine,

What do you recommend to get people to leave comments? Lots may read, but don&#039;t leave the love!

Amy</description>
		<content:encoded><![CDATA[<p>Christine,</p>
<p>What do you recommend to get people to leave comments? Lots may read, but don&#8217;t leave the love!</p>
<p>Amy</p>
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		<title>By: Michelle Shaeffer</title>
		<link>http://communicatevalue.com/small-business-marketing/blogging-longer-optional-business-online/comment-page-1/#comment-11931</link>
		<dc:creator>Michelle Shaeffer</dc:creator>
		<pubDate>Thu, 20 May 2010 22:37:37 +0000</pubDate>
		<guid isPermaLink="false">http://communicatevalue.com/?p=381#comment-11931</guid>
		<description>Fantastic points, Christine.  

I love this part particularly: &quot;Blogging gives you a chance to be seen as a real person behind the business. Don’t be afraid to express opinions and share things about yourself.  This will go a long way towards humanizing you in others eyes.&quot;

So true!  Seeing the real person behind a business helps me connect with them and builds trust.  Without jumping into sharing through a blog or social media it can be difficult to engage people online long enough to build that trust.

My tips for people who aren&#039;t sure about it - you don&#039;t have to start with tackling controversial topics, or even worry about being &quot;brilliant&quot; - just start with something.  Try offering answers to frequently asked questions you get (think &quot;Dear Abby...&quot;), post news, etc.  Once you get used to just sharing something it gets easier.  Watch a few good blogs (like Christine&#039;s) and see how they go about blogging to pick up tips.
.-= Michelle Shaeffer&#180;s last blog ..&lt;a href=&quot;http://feedproxy.google.com/~r/TheSmallBusinessMuse/~3/zqRd34k9lY0/20&quot; rel=&quot;nofollow&quot;&gt;Small Business Lessons from a Mosquito&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>Fantastic points, Christine.  </p>
<p>I love this part particularly: &#8220;Blogging gives you a chance to be seen as a real person behind the business. Don’t be afraid to express opinions and share things about yourself.  This will go a long way towards humanizing you in others eyes.&#8221;</p>
<p>So true!  Seeing the real person behind a business helps me connect with them and builds trust.  Without jumping into sharing through a blog or social media it can be difficult to engage people online long enough to build that trust.</p>
<p>My tips for people who aren&#8217;t sure about it &#8211; you don&#8217;t have to start with tackling controversial topics, or even worry about being &#8220;brilliant&#8221; &#8211; just start with something.  Try offering answers to frequently asked questions you get (think &#8220;Dear Abby&#8230;&#8221;), post news, etc.  Once you get used to just sharing something it gets easier.  Watch a few good blogs (like Christine&#8217;s) and see how they go about blogging to pick up tips.<br />
<span class="cluv"> Michelle Shaeffer&#180;s last blog ..<a href="http://feedproxy.google.com/~r/TheSmallBusinessMuse/~3/zqRd34k9lY0/20" rel="nofollow">Small Business Lessons from a Mosquito</a> <span class="heart_tip_box"><img class="heart_tip" alt="My ComLuv Profile" border="0" width="16" height="14" src="http://communicatevalue.com/wp-content/plugins/commentluv/images/littleheart.gif"/></span></span></p>
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		<title>By: Christine</title>
		<link>http://communicatevalue.com/small-business-marketing/blogging-longer-optional-business-online/comment-page-1/#comment-124</link>
		<dc:creator>Christine</dc:creator>
		<pubDate>Thu, 19 Mar 2009 23:06:27 +0000</pubDate>
		<guid isPermaLink="false">http://communicatevalue.com/?p=381#comment-124</guid>
		<description>@Karl--It does surprise me when consultants don&#039;t utilize blogging.  Your growth and success are perfect examples of its power.

And your point about believing is so key.  It&#039;s the one of the biggest differences between those who persevere through the tough times and those who give up.</description>
		<content:encoded><![CDATA[<p>@Karl&#8211;It does surprise me when consultants don&#8217;t utilize blogging.  Your growth and success are perfect examples of its power.</p>
<p>And your point about believing is so key.  It&#8217;s the one of the biggest differences between those who persevere through the tough times and those who give up.</p>
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		<title>By: Karl Staib - Work Happy Now</title>
		<link>http://communicatevalue.com/small-business-marketing/blogging-longer-optional-business-online/comment-page-1/#comment-118</link>
		<dc:creator>Karl Staib - Work Happy Now</dc:creator>
		<pubDate>Tue, 17 Mar 2009 17:57:58 +0000</pubDate>
		<guid isPermaLink="false">http://communicatevalue.com/?p=381#comment-118</guid>
		<description>I&#039;m a big advocate of branding yourself an expert in a field. There are so many consultants that aren&#039;t blogging or tweeting yet. They are missing the money train if they keep using the same &quot;old school&quot; methods.

My brand as a consultant has grown in only a year of blogging. I expect my work to triple this year. It&#039;s worth the time and effort, but only if you believe. If you don&#039;t believe people will feel this and not be drawn to your business.

&lt;abbr&gt;&lt;em&gt;Karl Staib - Work Happy Now&#8217;s last blog post..&lt;a href=&quot;http://www.workhappynow.com/2009/03/professional-growth-the-google-way/&quot; rel=&quot;nofollow&quot;&gt;Professional Growth the Google Way&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I&#8217;m a big advocate of branding yourself an expert in a field. There are so many consultants that aren&#8217;t blogging or tweeting yet. They are missing the money train if they keep using the same &#8220;old school&#8221; methods.</p>
<p>My brand as a consultant has grown in only a year of blogging. I expect my work to triple this year. It&#8217;s worth the time and effort, but only if you believe. If you don&#8217;t believe people will feel this and not be drawn to your business.</p>
<p><abbr><em>Karl Staib &#8211; Work Happy Now&#8217;s last blog post..<a href="http://www.workhappynow.com/2009/03/professional-growth-the-google-way/" rel="nofollow">Professional Growth the Google Way</a></em></abbr></p>
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